NUYOOU is an organic, high-end luxury self-care brand founded by influencer Missy Peterson. The brand was created with intention—to offer elevated, uncompromising products for women who take their self-care seriously and are ready to experience it on a higher level.
NUYOOU is not mass-market beauty. It is intentional, refined, and crafted using the highest quality ingredients—never watered down, never rushed.
NUYOOU products are made with thoughtfully selected, organic and naturally derived ingredients whenever possible. We prioritize clean, high-quality formulations and avoid harsh, unnecessary, or low-grade additives.
Every product is created to reflect the NUYOOU standard: elevated, intentional, and luxurious.
NUYOOU products are formulated without harsh or unnecessary chemicals commonly found in mass-market cosmetics. We focus on clean, high-end ingredients chosen for quality, performance, and skin compatibility.
As with all cosmetic products, ingredients are used responsibly and in compliance with California and federal cosmetic regulations.
NUYOOU is not for the average consumer.This brand was built for women who view self-care as a priority—not an afterthought. NUYOOU is for women who want to slow down, be intentional, and invest in products that reflect a higher standard of quality, care, and ritual.
Yes. NUYOOU is a cruelty-free brand. Our products are not tested on animals, and we do not partner with suppliers that engage in animal testing.
NUYOOU products are designed to be gentle and nourishing. However, all skin is unique. We strongly recommend reviewing ingredient lists and performing a patch test before full use.NUYOOU products are cosmetic in nature and are not intended to diagnose, treat, cure, or prevent any medical condition.
NUYOOU is proudly based in Orange County, California.
NUYOOU ships orders using USPS Standard Shipping.
Yes. Once your order ships, you will receive a confirmation email with USPS tracking information so you can follow your package every step of the way.
Orders are typically processed within 2–5 business days, excluding weekends and holidays. Processing times may vary during product launches or high-volume periods.